Wall o’Fame #4 TDF Special

01 July 2014

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In celebration of the Le Grand Départ coming to Leeds in 2014, we decided to focus our attention on the Tour de France for this quarters’ Wall o’Fame brief. It’s a huge event for Leeds and Yorkshire and the responses we had in from the team were typically varied and interesting. Here’s a look at what we came up with….

‘Climbs of Yorkshire’ Illustrated Poster Series

The first response is a series of illustrated graphic posters based on a selection of the famous cycling climbs that will be tackled by the 200-strong field during the two Yorkshire stages of the 2014 Tour. The series includes the famous Buttertubs Pass (renamed the Côte de Buttertubs in the Tour programme) in the Yorkshire Dales, the Côte de Holme Moss in Kirklees and the Côte d’Oughtibridge (known locally as ‘The Jawbone’) outside Sheffield. The series will also be extended to cover other famous cycling climbs around Yorkshire, starting here with the infamous Rosedale Chimney Bank (one of the toughest climbs in the UK). All poster artwork now available to buy online from the BML Charity Print Shop.

Wall o’Fame #3 TDF Special
Wall o’Fame #3 TDF Special
Wall o’Fame #3 TDF Special
Wall o’Fame #3 TDF Special

‘Get on thi Bike’ Limited Edition Beer Mat Series

We’re not known for mincing our words in Yorkshire. This set of 4 beer mats commemorates Le Grand Départ 2014 in a typically no-nonsense fashion. One side uses Yorkshire idioms and imagery, the other shows their French counterpart. The limited edition beer mat designs are going to be making their way around local Leeds pubs over the next few weeks.

‘The Long Climb’ Illustrated Cycling Print

Who says it’s grim up North? Here we have a graphic illustration of the long winding climbs, the wide open countryside, fresh air and blue skies – just a few of the things our lovely Yorkshire has to offer (when the sun comes out!).

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