What makes a good designer – client relationship?

For any relationship to work, good communication and transparency are important. The meaningful design projects tend to stem from a clear brief. Discussing requirements and expectations before the project commences is a good way to prevent unexpected hurdles.

Why not try to follow this ‘how to‘ if you’re having trouble writing your brief.

You are likely to talk to the design team face-to-face, on the phone and on email. Ensure your feedback is always clear and well thought out. We can’t read minds so if there is a goal you a trying to reach or a deadline you need to hit – tell us. If you have a burning question – ask it! It may reveal critical information and put the project on a new path. It doesn’t hurt to ask.

Trust your designers’ creativity and knowledge – they are the experts after all. If you’re unsure about something, ask your designer.

A good designer will be able to justify their every move. Educated conclusions are a result of time spent researching the project.

Equally, if you have some feedback make sure you can justify your suggestion. This justification from both parties ensures the project is on track to meet your goals.

Last but not least; some positivity and friendliness goes a long way toward creating a good designer, client relationship. It is easier to build lasting working relationships when everyone is on the same page. A positive attitude combined with reliability and honesty can make all the difference.

If you would like to get to know the BML Team and start a lasting relationship, don’t be shy – get in touch!