Helping one of Yorkshire's most innovative print specialists carve out an exciting new niche in the printing market

Digital Tyger works in collaboration with creative companies: agencies, architects and interior designers, amongst others. They produce and install cutting edge printed materials and products for commercial interiors, applying 2D designs to 3D environments.

Making use of the insights gained from the Foundation™ workshop, we set out with the aim to create a memorable new identity for Digital Tyger that better reflected their strengths and direction. The structured approach is direct, whilst the experimentation with three dimensional space lends a playfulness to the branding.

We created a suite of patterns and textures based around the components of the logo and applied them to a range of stationery and other branded items. The minimal aesthetic creates a confident and bold statement which is in-line with the company’s objective of becoming the go-to partner for
innovative, high-quality and reliable large format print and specialist services.

As part of the rebranding exercise, Digital Tyger also required design for their portfolio website.